Blogs and newsletters are a great way for your people to catch a glimpse of who you are and what your business is like behind the scenes. They help you stay top-of-mind, and can be a fun way to add a personal touch to your relationship with your clients and prospects.

In the book, I talk about creating a system to ensure you're being consistent with both activities -- but it's also important to note that sometimes, it's best to choose to prioritize other things in your business. In this week's video, I cover how to determine how to find the right balance for you.

There are some great questions in this chapter I'd love for you to answer. As always, don't hesitate to bounce ideas around with your fellow members in the Facebook group!

*Remember, when finishing this chapter, to track your progress accurately, use the “complete and continue” button in the upper right hand corner. This will tell you which chapters are completed and which ones still have to be completed.