Video & Book Chapter

Hi there!

This week’s video is a short one on one of the most foundational and skipped-over parts of building a new business: your mission and your vision.

How do you know what to say yes to (or perhaps more importantly, what to say no to) when people give you tons of ideas for your new business?

Your mission and vision will be a great “North Star” to point you in the right direction when making business decisions. Don’t be surprised if your perception of what you do and why you do it changes! You might find a new and exciting way to understand the purpose of what you offer.

As always, I’d love to hear what you come up with in the private Facebook group. Join us in there when you’ve come up with some ideas!

be_strategic_-_mission_and_vision.pdf
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